Most people think that if you have worked hard to build the number of Facebook Friends and Fans you have, then they will logically be seeing what you are posting regularly on your Facebook Newsfeed. The simple truth of the matter is, that is not how it happens.
http://pennyturko.com/what-the-heck-dooes-edgerank-have-to-do-with-people-seeing-my-facebook-newsfeed
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